International Approval! You’re Kidding, … Right?
Recently, AnswerLab conducted a research program to determine the correct direction for a global media’s site design. Across the US and Asia, the same concept was selected by both sets of users. The...
View ArticleWhy Quantify? A Case Of International Website Benchmarking
It’s no secret that the world is becoming a smaller place with the wide array of digital products and services that are available today. The expansion of broadband service and the proliferation of...
View ArticleFind Your Fit: 9 Questions to Ask Potential User Experience Research Partners
Choosing the right user experience research partner is a significant decision. Watermark Consulting conducted an analysis of customer experience leaders and laggards that showed the stock performance...
View Article6 Cultural Considerations When ConductingInternational UX Research
It’s easier than ever to share your digital products and services with people around the globe. But wherever you go in the world, people are different. Do you know how your customers in other countries...
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